Week Four: International/Olympic

Week Four: International/Olympics

Medal Worthy Content

Balderston, M. (2016, August 1). NBC Olympics Partners With Facebook, Instagram. Retrieved November 1, 2016

Barkho, G. (2016, August 11). How Social Media Changed the Olympics, and What It Means for #Rio2016. Retrieved November 1, 2016

 Hackl, C. (2016, July 18). Social Media & The Summer Olympics: Rio 2016 Prepares To Break Records. Retrieved November 1, 2016

Heine, C. (n.d.). Here’s What Gen Z and Millennials Love and Hate About Instagram and Snapchat They enjoy both apps, but not equally. Retrieved October 30, 2016

Roettgers, J. (2016, April 29). NBC Brings Olympics Coverage to Snapchat, With A Little Help From BuzzFeed. Retrieved November 1, 2016

Wei, S., Jones, R. G., & Grace, D. (2015). Brandscapes: contrasting corporate-generated versus consumer-generated media in the creation of brand meaning. Marketing Intelligence & Planning,33(3), 414. doi:10.1108/MIP-11-2013-0178

Competing for Success

Journalism at Rio Olympics 2016: challenges and opportunities. Retrieved from Web http://www.lsbu.ac.uk/about-us/news/journalism-rio-olympics-2016

Kers, Alexandria.(June 6, 2016). Sports Journalists shine a light on Olympic coverage. Retrieved from Web  http://www.kykernel.com/news/sports-journalists-shine-a-light-on-olympics-coverage/article_40b280c8-8be1-11e6-bf8d-0fced7328ea4.html

Moore, J., Hesson, A., & Jones, K. (2015). #NBC fail: Thematic Analysis of Media and Public Discourse Surrounding Editing of Russia’s Olympic Gymnastics Fall. International Journal Of Sport Communication, 8(2), 160-173

Ryan Lochte’s Rebrand

Geurin-Eagleman, A.; Burch, L.; (2016). Communicating via photographs: A gendered analysis of Olympic athletes’ visual self-presentation on Instagram. Sport Management Review, 19, 133–145.

Andreas M. Ryschka, Darla J. Domke-Damonte, J. Kay Keels & Ruediger Nagel (2016) The Effect of Social Media on Reputation During a Crisis Event in the Cruise Line Industry. International Journal of Hospitality & Tourism Administration, 17:2, 198-221, DOI: 10.1080/15256480.2015.1130671

Cormack, D. (April 3, 2016).  Defending reputations. The Sunday Star-times.

Grannum, P. (2016, August 20). Ryan Lochte hires Justin Bieber former crisis manager to help fix reputation after #Lochtegate scandal. Inquisitr. Retrieved from http://www.inquisitr.com/3436905/ryan-lochte-hires-justin-biebers-former-crisis-manager-to-help-fix-reputation-after-lochtegate-scandal-could-lochte-lose-all-endorsements/

Around the World in 60 Seconds

Cho, Y. (2016). Toward the post-Westernization of baseball? The national-regional-global nexus of Korean Major League Baseball fans during the 2006 World Baseball Classic. International Review For The Sociology Of Sport, 51(6), 752-769.

Parkinson, G. (2016, February 01). It’s All About The Community, Sports Fans – ScribbleLive. Retrieved November 02, 2016.

Said-Moorhouse, L. (2015, February 23). How to be a sports fan in the 21st Century. Retrieved November 02, 2016.

Tweeting for the Gold

Smith, J. (2015, July 10). Lessons from the US Soccer’c Coverage of the Women’s World Cup. Retrieved November 2, 2016.

Hickey, D. (2016, September 5). Which Brands, Sports, Athletes And Countries Came Out On … Retrieved November 4, 2016.

Lausanne. (2015, October). Digital-media-guidelines-olympics [PDF]. International Olympic Comittee.